Launching A Beauty Brand While Living Passion-Filled with Donnet Bruce of Nubian Oasis

Welcome to Live Fervently, an inspirational podcast for game changing women who want to live well, and pursue their passions. Join your host, Aliah Davis-McHenry, founder of The Fervency, a creative marketing and PR agency that takes brands to the next level by leveraging the power of AI, AR and digital storytelling.

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Are you an aspiring or current hair care entrepreneur? In this episode of Live Fervently, Aliah speaks with Donnet Bruce, the founder of Nubian Oasis, a space where women can shop, learn about caring for their tresses, and discover new products to take their style to the next level. Donnet is a marketing and branding maven, a connector of people, and an inspiration to those who are starting their entrepreneur journey.

Over 5 years ago, Donnet Bruce founded Nubian Oasis when she noticed there was a need for quality hair care products offered along with quality customer support. Standard beauty supply stores have a reputation for being operated by employees that have little to no knowledge about the community that they serve. Donnet believes that women with textured hair should be able to walk into a beauty supply store for hair care items and be met with encouragement, information, and assistance. After years of being frustrated by the lack of support she felt she deserved and a background in brand development and an advanced education in marketing, Donnet created Nubian Oasis as a virtual hair care hub. Donnet has a deep-rooted passion and love for curating hair care products for women with textured hair. She wanted to create a space where women can shop, learn about caring for their tresses, and discover new products to take their style to the next level.

Aliah and Donnet discuss:

Donnet’s background and what inspired her to create Nubian Oasis
What Nubian Oasis is and how it has transformed since she started it
Donnet’s desire to create a space for women where they would get real, honest advice for hair care
How Donnet’s background in marketing and communications has helped Nubian Oasis
Nubian Oasis’ current products and the future products Donnet is excited about
The importance of gentle & plant-based products to help with body sensitivitiesWhat Donnet has learned so far on this entrepreneurial journey
The advice Donnet can give to people who want to create a brand in the saturated beauty product category
Donnet’s relocation to a new city and staying social and productive
Donnet’s thoughts around creating balance between life, family, love, and work
The advice she can give to others when it comes to Instagram influencers
What Donnet thinks is coming in the next few years for the hair and beauty category

ANNOUNCEMENTS

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